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Tourism Marketing in Bangladesh
  • Author : Azizul Hassan
  • Release Date : 20 October 2020
  • Publisher : Routledge
  • Genre : Business & Economics
  • Pages : 360
  • ISBN 13 : 9781000193305
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Book Description: Tourism is often a key driver of economic growth in many countries. The recent upward trends of tourism and hospitality education in higher academic institutions in Bangladesh suggests a growing tourism sector. Very little has been written on Bangladesh’s tourism industry. This is the first edited volume published from an international publisher which looks at this industry and how it has developed and flourished. The book begins by looking at tourism policy planning and provides a comprehensive overview of topics from tourism products and services in Bangladesh to how they are being marketed. It also discusses how private and public tourism institutions can address future long term trends. This book will appeal to those interested to learn more about developing tourism industry in emerging economies and may provide invaluable lessons from Bangladesh’s experience and success.

Tourism Marketing in Bangladesh

Tourism Marketing in Bangladesh

Author : Azizul Hassan
Publisher : Routledge
Genre : Business & Economics
DOWNLOAD

Tourism is often a key driver of economic growth in many countries. The recent upward trends of tourism and hospitality education in higher academic institutions in Bangladesh suggests a growing tourism sector. Very little has been written on Bangladesh’s tourism industry. This is the first edited volume published from ...

Tourism Products and Services in Bangladesh

Tourism Products and Services in Bangladesh

Author : Azizul Hassan
Publisher : Springer Nature
Genre : Business & Economics
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This book provides the latest research in the application of innovative technology to the tourism industry in Bangladesh, covering the perspectives, theories, issues, complexities, as well as opportunities and the challenges present. This book provides a blend of comprehensive and cross disciplinary as well as international insights from contributors to ...

Tourism in Bangladesh Investment and Development Perspectives

Tourism in Bangladesh Investment and Development Perspectives

Author : Azizul Hassan
Publisher : Springer Nature
Genre : Business & Economics
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This edited volume uniquely explores the extensive themes and frameworks of tourism development and investment in Bangladesh. The book focuses on outlining the present investment and development scenario of Bangladesh in order to suggest some solutions to current issues. Considering that Bangladesh has a population of over 170 million, the country ...

ICT as Innovator Between Tourism and Culture

ICT as Innovator Between Tourism and Culture

Author : Célia M. Q. Ramos,Silvia Quinteiro,Alexandra Rodrigues Gonçalves
Publisher : Business Science Reference
Genre : Culture and tourism
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"This book provides relevant theoretical frameworks and the latest empirical research findings for professionals who want to improve their understanding of all facets of ICT as innovator between tourism and culture, and providing original viewpoints and/or innovative empirical research"--...

Tourism Policy and Planning in Bangladesh

Tourism Policy and Planning in Bangladesh

Author : Muhammad Shoeb-Ur- Rahman,Azizul Hassan
Publisher : Springer
Genre : Business & Economics
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This book accounts that Bangladesh is a potential destination in South Asia exhibiting a steady growth in its economy along with socio-cultural developments. With a population of over 170 million, the country possesses significant possibilities in (domestic) tourism. This book explicates that increasing number of upper social classes along with their ...

Tourism Marketing in Developing Countries

Tourism Marketing in Developing Countries

Author : S. M. Nazrul Islam
Publisher : Unknown
Genre : Uncategorized
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Tourism is a branch of the service sector which can bring a substantial influx of foreign visitors to both developed and developing countries. Bangladesh is an example of a developing country which can become an important destination for international tourists with its unique attractions. To make tourism successful, Bangladesh has ...

Tourism Policy and Planning in Bangladesh

Tourism Policy and Planning in Bangladesh

Author : Muhammad Shoeb-Ur- Rahman,Azizul Hassan
Publisher : Springer Nature
Genre : Business & Economics
DOWNLOAD

This book accounts that Bangladesh is a potential destination in South Asia exhibiting a steady growth in its economy along with socio-cultural developments. With a population of over 170 million, the country possesses significant possibilities in (domestic) tourism. This book explicates that increasing number of upper social classes along with their ...

Technology Application in Tourism Fairs Festivals and Events in Asia

Technology Application in Tourism Fairs Festivals and Events in Asia

Author : Azizul Hassan
Publisher : Springer Nature
Genre : Business & Economics
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It is an unconditional reality that the tourism industry in Asia is becoming exposed to innovative technologies more than ever before. This book reports the latest research in the application of innovative technology to the tourism industry, covering the perspectives, innovativeness, theories, issues, complexities, opportunities and challenges affecting tourism in ...

Destination Management and Marketing Breakthroughs in Research and Practice

Destination Management and Marketing Breakthroughs in Research and Practice

Author : Management Association, Information Resources
Publisher : IGI Global
Genre : Business & Economics
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The marketing of a destination necessitates strategic planning, decision making, and organization. Effective positioning will result in a strong brand that develops an emotional and productive two-way relationship. Notwithstanding, destination managers should possess relevant knowledge and understanding on traditional and contemporary marketing channels to better engage with prospective visitors. Destination ...

Tourism and Hospitality Marketing

Tourism and Hospitality Marketing

Author : Simon Hudson
Publisher : SAGE
Genre : Business & Economics
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With over 70 global case studies and vignettes, this textbook covers all the key marketing principles applied to tourism and hospitality, showing how these concepts work in practice and demonstrating the diverse range of tourism and hospitality products on offer. Chapters are packed with pedagogical features that will help readers consolidate ...

Digital Transformation and Innovation in Tourism Events

Digital Transformation and Innovation in Tourism Events

Author : Azizul Hassan
Publisher : Taylor & Francis
Genre : Business & Economics
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The pandemic has accelerated the digital transformation in tourism and there has been a surge in new, innovative digital initiatives to help tourism businesses. This book provides a comprehensive treatment of the nature of tourism, events and practices in the digital context. The book looks at how technology has transformed ...