Ogilvy On Advertising PDF
It is an amazing Business & Economics book written by David Ogilvy and published by Welbeck Publishing Group. This book was released on 02 February 2023 with total pages 393. Read book in PDF, EPUB and Kindle directly from your devices anywhere anytime. Click Download button to get Ogilvy on Advertising book now. This site is like a library, Use search box to get ebook that you want.
- Author : David Ogilvy
- Release Date : 02 February 2023
- Publisher : Welbeck Publishing Group
- Genre : Business & Economics
- Pages : 393
- ISBN 13 : 9781802796988
- Total Download : 618
- File Size : 45,5 Mb
Ogilvy on Advertising PDF Summary
David Ogilvy is 'The Father of Advertising' and in this new format of his seminal classic, he teaches you how to sell anything. 'The most sought-after wizard in the advertising business.' Times Magazine From the most successful advertising executive of all time comes the definitve guide to the art of any sale. Everything from writing successful copy to finding innovative ways to engage people and from identifying with your audience to the various ways to sell a lifestyle, Ogilvy on Advertising looks at what sells, what doesn't and why. And, in doing so, he teaches what you can do to sell the most brilliant item of all... yourself. From a titan of not just the advertising industry, but the business world, this book is David Ogilvy's final word on what you're doing wrong in any pitch and how you can finally fix it.